I did think that these ‘viral’ adverts (the piano stairs one is doing exceptionally well on Facebook – I’ve seen it several times today!) were from a car company – they were so smooth and polished – and yes, there we are Volkswagen, doing some social action work – and having fun whilst at it. I heartily approve of this!
So Far:

• The Piano Stairs (2,254,386 views)
• The World’s Deepest Bin (as above) (317,461 views)
• Empty Bottle Arcade (coming soon) (90,566 views)
• The Volkswagen site, shortly to be taking uploads…