Do the subverted images of Keep Calm make any sense?
I’ve seen cheerleaders wearing shirts that read “Keep Calm and Cheer On.” What? Isn’t cheering the opposite of keeping calm? Isn’t that kind of the point of cheerleading? The purpose of a cheerleader is to excite the crowd into shouting, clapping their hands and jumping up and down to express their desire for their team to succeed. I would imagine that a cheerleader who followed the instruction “keep calm” would probably be cut from the squad.
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Mass Communications Academic, @MMUBS. British Home Front Propaganda posters as researched for a PhD completed 2004. In 1997, unwittingly wrote the first history of the Keep Calm and Carry On poster, which she now follows with interest.