10 Successful #DigitalMarketing Case Studies

10 Successful #DigitalMarketing Case Studies

campaigns

Picking out some the #DigitalMarketing Campaigns that I and others brought to mind in a quick brain-dump – asking within a lecture – do you recognise these campaigns? Students will then be sent off throughout the week to find campaigns that have inspired them (ensuring a digital element) and share on their blogs.

Don’t forget that the Cannes Lions winners list may bring some more to your attention.

Volkswagen: The Fun Theory (2009)

Movember (Annually since 2003)

movember-poster

Red Bull Stratos Space Jump (2012)

Gold Postboxes (2012)

Date:14/08/2012 Rep:Sophia Sleigh Ref:SU69598 Contact Name/Number: Address:Gold Post box on Ewell Road, Cheam Village Job Details:Title: rowsell Meet Joanna and photograph her with the post box painted gold in honour of her gold medal at the olympics 2012. Joanna Rowsell.

Water Aid (2010)

100-days

Frozen (2013)

Frozen_Wide

 

Yes We Can (2008)

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ComparetheMeerkat.com (2009 onwards)

Oreo (2013)

Oreo-Dunk-in-the-Dark

“The Ice Bucket Challenge” – ALS (2014)

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Want to find some more – try these:

best-marketing-1 THE BEST DIGITAL MARKETING CAMPAIGNS IN THE WORLD_RYAN_01_978074

Prepared for a job interview! 

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Digiexplorer (not guru), Senior Lecturer in Digital Marketing @MMUBS. Interested in digital Literacy in the third sector. Author of 'Raising Children in a Digital Age', regularly checks hashtag #DigitalParenting.

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