[GUEST BLOG] Stimulating the Next Generation of Digital Creatives with #DigiLeaders

[GUEST BLOG] Stimulating the Next Generation of Digital Creatives with #DigiLeaders

Since I’ve moved to Manchester, I’ve been fortunate to attend a number of #DigiLeaders events, and volunteered to provide the write-up for the most recent one, held at the BBC in MediaCity. The blog starts: 2016-07-28 16.10.49

Around 20 creatives, academics, recruiters and business leaders met on 28th July at the BBC, MediaCity in Salford, in response to a statement produced by Digital Leaders Chair Rachel Neaman, that young “digital natives” are not as savvy as we think. This discussion was one of several had recently, concerned to address a large skills gap, with a fear that up to 80% of digital creative jobs required by 2017 will be unable to be filled by those coming through the education system.

Read the full article at digileaders.com: Stimulating the Next Generation of Digital Creatives http://digileaders.com/stimulating-next-generation-digital-creatives/

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Digiexplorer (not guru), Senior Lecturer in Digital Marketing @ Manchester Metropolitan University. Interested in digital literacy and digital culture  in the third sector (especially faith). Author of ‘Raising Children in a Digital Age’, regularly checks hashtag #DigitalParenting.

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