#EmptyShelf17 #15 Do Purpose by David Hieatt

#EmptyShelf17 #15 Do Purpose by David Hieatt

Do Purpose: Why Brands with a Purpose Do Better and Matter More (Do Books)Do Purpose: Why Brands with a Purpose Do Better and Matter More by David Hieatt
My rating: 5 of 5 stars

This is a very simple visual book (would go well in the loo, for those who have those sort of things), that’s full of useful insights. I always say I don’t want to teach people to sell more shoes, but this guy sells jeans, and has brought 400 jobs back to a jobless part of Britain in doing so … products with values, that’s what I want to see!!

View all my reviews

Digital Fingerprint
Digiexplorer (not guru), Senior Lecturer in Digital Marketing @MMUBS. Interested in digital Literacy in the third sector. Author of ‘Raising Children in a Digital Age’, regularly checks hashtag #DigitalParenting.

Leave a Reply