#EmptyShelf 2016 #17: Inbound Marketing: Get Found Using Google, Social Media and Blogs (Wiley, 2010)

Brian Halligan, Dharmesh Shah (Wiley, 2010 – with a newer version from 2014), cofounders of Hubspot. Foreword The foreword is (again) written by David Meerman Scott, author of The New Rules of Marketing & PR, in which he describe us a ‘living in a revolution in the way people communicate’ (something that anyone who’s been on Medialit with me will know I would put a question mark after revolution!) We start at Google or another Continue Reading →