"Social Effects of Technology" @tiffanystjames #likeminds

Social effects of technology View more presentations from tiffanystjames. I ended up tweeting thoughts rather than live-blogging this final session (we were slightly distracted by the wonderful shoes!) Digital Fingerprint Digiexplorer (not guru), Senior Lecturer in Digital Marketing @MMUBS. Interested in digital Literacy in the third sector. Author of ‘Raising Children in a Digital Age’, regularly checks hashtag #DigitalParenting. https://twitter.com/digitalfprint Like it? Share it…

@benjaminellis #likeminds

Benjamin Ellis: Why the ‘we’ generation ‘knows’ different. Not what we think, not what you think, what we think they think. Marketing to averages is pointless so if we call it a generation of ‘digital natives’ (term doesn’t like) – if lump together – lose uniqueness. In many ways we’re more privatised whilst also more public…. Things get faster and faster, with each technology things increase (exponentially?!) A fish will be the last to discover Continue Reading →

@marketingwizdom #likeminds

Robert Clay achieving market leadership with Creativity & Curation Invented anti-corrosion for cars Building up expertise over past experience. Develops into huge marketing collection books audio rss twitter facebook linked in paperli information organised into a knowledge base (auto sorted) People suffering from information overload – no normal people can cope with this. Distil information into a usable form for others to solve real business issues. Charge for the curation of information as a service Continue Reading →

Sim Stewart @cofacio #likeminds

Sim Stewart cofacio – a help engines for organizations People are facing: Information overload Speed of change Time poor A new system where can find people looking for same kind of issues. Why? Once you remove the barriers people like to help each other. Why not? No reason why can’t just do things for fun Find others who help each other e.g. local perspective Offer help & get help. Get thanked = get points. Donate Continue Reading →

Guy Clapperton #likeminds

‘Show me the money’ Why are we on social media if each of our followers isn’t giving us money? Essentially about sharing (Twitter, Facebook, Music etc.) Also about influencing – may not be changing substance but way people interacting. A lot of people aren’t in for the money. Concerns re books & newspapers available for nothing. When the Times went behind a pay wall – derided. Facebook & Twitter every time try to make money Continue Reading →

Still time to sign up for #likeminds this week

Like Minds is a two day conference looking at how media is changing right now, and how curation – the fostering of communities – is becoming the way to build long term value as we answer the question, “What do you do when people can get all the content they want for free?” Thursday 28th and Friday 29th October. Read more here. Will I be there? I will be having a super early start from Continue Reading →