On the mydavidcameron.com site jokers can adapt the “we can’t go on like this” adverts to poke fun at the 15ft-high picture of the Tory leader.
One shows his smoothed-over face with the words: “We can’t go on like this. I’ll cut my taxes, but not yours.”
Another replaces the picture with Harry Enfield’s “Tim Nice But Dim” saying: “My chums from school and I are going to absolutely, thoroughly, bloody-well sort the country out.” The airbrushed Mr Cameron is also portrayed as saying: “I love the BBC so much, I want to cut it up into little pieces and give it to all my friends.”
The spoof posters website, unfunded and not linked to a political party, was set up by designer Clifford Singer, who said. “We’ve been inundated.”
The site had 35,000 visits in the first week and received 200 poster ideas.
Meanwhile, a focus group report on the campaign poster said: “The general message was that it had backfired as it fed into the concerns people have about David Cameron and the Tories – that something doesn’t quite add up.”
The airbrushing was seen as “sly, cunning and slick” and Cameron as a “narcissist”. A Labour source said: “It has massively backfired. The outbreak of online mock-ups confirms this.”
[So Labour is not going to have similar problems with any of their posters, right?]