Biblical Literacy and The Media @pmphillips #medialit
Biblical Literacy Survey
- Remember ‘accommodation theory’ – how do you understand what the church feels about preaching? (http://www.dur.ac.uk/codec/blog/). Protecting from “reputational damage”. Take the results… talking to “the experts” about what needs to change… but need to talk to the “activators” – those who are actually in the pew – rather than the professional body which tends to talk about “we’re doing great thanks”.
- Encourage & lead… not about what may look good – remember that you are doing it for those in the pews/the audience NOT the person pushing. See Mary, Queen of Shops – create something that emphasises the client-side… (http://www.bbc.co.uk/programmes/b007mwv9)
- Are those videos (Rob Bell, etc.) what the church thinks wants to work. Great debate… just because I don’t like it, does that mean it’s not a great piece of communication?
Biblical Literacy Survey
- Levels of Biblical Literacy have never been so low…
- Why have so little Biblical training when training as ordinands? Why are you not ‘steeped’ in the Bible before going out…
- Surveyed 1000 people in 9 different centres around England/Wales.
- 75% of people have access to a Bible (35% modern versions, many have multiple)
- 31% said it was significant (22% under 45)
- 18% read it in the last week (11% under 45) [11 million, population of London]
- 4% non-churchgoers read it last week.
- People don’t engage with the Bible
- People don’t know their Bible
- 85% u45 have no knowledge of Abraham
- 62% no knowledge about the Good Samaritan (although this is a phrase used in our language, only asking for A FACT)
- 60% no knowledge about the Prodigal Son
- 96% knew nothing about the madman at the graves.
- Fairfax Report in the States – don’t learn Bible earlier, difficult to understand later.
- If you don’t know your Bible, will be culturally and socially deficit.
- Richard Dawkins says if you don’t know your Bible you have a cultural deficit.
- Bible Society: Toxic rule book, it’s “not for normal people”, it’s for Holy Joes, good people, makes no sense for today, full of horrors.
- Press very interested in the findings, Media Offices, BBC Press Releases, used personal contacts & used Twitter. Phones read hot, and requests for copy are still ongoing.
- Hashtag, Twitterfall, etc.
Preaching Survey; “View from the Pew”
- Massive press interest
- Tiny survey, 16 churches, not claiming to be representative.
- Got picked up on p4 of the Times by Ruth Gledhill, and from there got picked up by many other hotspots.
- Lots of opportunities to be interviewed – including 20 seconds on the BBC!
- The power of the media – can hear own information quoted back as selves… without attribution!
#cnm10, 16 October 2010, London, checking out the Theology of the Internet, including: http://www.christianblogawards.com/
Check out: Twitterfall (http://twitterfall.com/) #medialit
Diversity of responses again. Some didn’t get it, some thought it indicated that it’s not possible to become a Christian without intervention from someone else – others found it very effective.
Mini Christian viral – not on the scale of Susan Boyle!
Package New Media – social shaping of technology
- Net Bibles (word based search engines)
- Daily Bible Readings
- Search Engines for Bible
- YouTube videos
What about this video? More short & snappy?:
- iPhone Apps
- Other Online
- Biblegateway.com http://www.biblegateway.com/
- Ntgateway.com http://www.ntgateway.com/
- Logos Software http://www.logos.com/
- Unbound.biola.edu http://unbound.biola.edu/
- Hodder’s GLO http://bibleglo.com/ (comment, not theologically deep enough? Kids, don’t go here, but open the Bible… interesting, unexpected, do kids prefer to open eyes & have imagination). Is it ahead of its time, are we waiting for Tablet PCs, which is where everyone is going…
- No one’s mentioned The Brick Testament yet: http://www.thebricktestament.com/
- Natwivity http://twitter.com/Natwivity
- Easter Live (Ali & Huw) http://twitter.com/EasterLIVE
- Twurch of England http://www.twurchofengland.org.uk/
- Kore – Red Letter Days: http://www.kore.uk.com/redletterdays
- PodBible: http://www.podbible.org/
- Deovox: http://www.damaris.org/cm/home/deovox/
- Mark Goodacre: http://www.markgoodacre.org/
- 2,900,000 items… (many rubbish!)
- Methodist Church: Word in Time: http://www.methodist.org.uk/index.cfm?fuseaction=opentogod.biblestudy (most of these dull – not punchy enough)
- SU Word Alive (www.scriptureunion.org.uk)
- Daily Bible Readings
- Designed for Christians – lots of cheese?!
- Bible Society Lyfe: http://www.lyfe.org.uk/
- Biblefresh: http://www.biblefresh.com/
- Walk thru the Bible: http://www.walkthru.org/site/PageServer
- Precept Ministries: http://www.precept.org.uk/
- Damaris Culturewatch: http://www.damaris.org/cw/
- Big Book Media http://www.bigbookmedia.com/
- Remember your AUDIENCE – if you can’t get it right, no point starting…
Dr Bex Lewis is passionate about helping people engage with the digital world in a positive way, where she has more than 20 years’ experience. She is Senior Lecturer in Digital Marketing at Manchester Metropolitan University and Visiting Research Fellow at St John’s College, Durham University, with a particular interest in digital culture, persuasion and attitudinal change, especially how this affects the third sector, including faith organisations, and, after her breast cancer diagnosis in 2017, has started to research social media and cancer. Trained as a mass communications historian, she has written the original history of the poster Keep Calm and Carry On: The Truth Behind the Poster (Imperial War Museum, 2017), drawing upon her PhD research. She is Director of social media consultancy Digital Fingerprint, and author of Raising Children in a Digital Age: Enjoying the Best, Avoiding the Worst (Lion Hudson, 2014; second edition in process) as well as a number of book chapters, and regularly judges digital awards. She has a strong media presence, with her expertise featured in a wide range of publications and programmes, including national, international and specialist TV, radio and press, and can be found all over social media, typically as @drbexl.