Like Minds is a two day conference looking at how media is changing right now, and how curation – the fostering of communities – is becoming the way to build long term value as we answer the question, “What do you do when people can get all the content they want for free?”
Thursday 28th and Friday 29th October. Read more here.
Will I be there?
I will be having a super early start from Winchester on Thursday morning, to try and arrive for a 9.30am registration, and then will have to leave before the evening jollies as I’m teaching Manipulating Media on Friday morning (9am!). The full programme for the event is here, and the sessions I am signed up for are:
- IMMERSIVE: “How to use Social Media for Small Business” with Joanne Jacobs: “How to practically make the social web deliver results for your small business.”
14:00 – 18:00 Keynote Insights
The afternoon Insights consist of 4 keynotes, 2 endeavours and 3 people-to-people sessions, with ample time for networking.
- Introduction: Speakers: Scott Gould and Andrew Ellis
- Keynote: “Show Me The Money: A Sanity Check For Monetizing Community” Speaker: Guy Clapperton
- A sobering discussion with case studies from leading media critic Guy Clapperton on where the money in social really is.
- Endeavour: “The Help Engine: A New Way To Give”. More about Cofacio
- Understanding that the future won’t be as much about giving money as it will be about giving resources
- Keynote: “Valued Based Curation in a Volume Based World” Speaker: Robert Clay from Marketing Wizdom
- How a high level of value beats the volume based approach when it comes to curation and building community.
- Keynote: “Why the ‘We’ Generation ‘Knows’ Different”. Speaker: Benjamin Ellis, from Redcatco
- Looking at the next generation of knowledge workers and why digital conversations are a critical business asset.
- Endeavour: National Trust: “Our Beautiful Country” Speaker: Robyn Brown, from The National Trust
- Curation isn’t new – the National Trust have lessons to share from their rich history.
- Keynote: “The Social Impact of Technology” Speaker: Tiffany St. James, from Stimulation Ltd
- How is social technology changing the very way our society thinks?
I am really looking forward to seeing a different way of doing things, and seeing how many of the ideas I can feed back into Blended Learning opportunities at the University of Winchester and University of Durham (@bigbible).