Got a real interest in body image stuff, etc. and remembered seeing some stuff about this in the press, but here’s it’s academic credentials in Times Higher Education:
While some younger Chinese women responded favourably to “idealised Western models”, North American women felt frustrated or insulted by magazines using models whose appearance was “not realistic and not attainable”.
They were more likely to want to buy the clothes worn by a model who “mirrors their size, their age and their race”, the research found.
Dr Barry said it was now up to the industry to take note of “the case for diversity in fashion”.