Thanks @LukeRobertMason

Thanks Luke – wow, this confused me, posting to Slideshare, as non of these make any sense really:

He then sent me a link to Weavers who created it – so go & check out their explanation:

By Second World War Posters

Mass Communications Academic, @MMUBS. British Home Front Propaganda posters as researched for a PhD completed 2004. In 1997, unwittingly wrote the first history of the Keep Calm and Carry On poster, which she now follows with interest.

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