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Academic

“You Get Out What You Put In”

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Universities are now devoting large chunks of time to trying to help students to understand that they need to put their own effort in – and often the more (if well focused) – the better. It’s incredibly frustrating when a student looks at their timetable and thinks they only have 3 hours of work for a module, when they should be doing 2-3 times that in their own work alongside:

How many people actually work at the Bank of England?” went the question when I was a trainee there in the 1970s, the answer being: “About half.” That jibe has often run through my mind as evidence has mounted of a sharp decline in the academic effort required of UK undergraduates.

Mercifully British universities are now shoring up their weakest flank. That is the heartening message to be taken from the Higher Education Policy Institute/Which? Student Academic Experience Survey, published in May of this year. From a historic low six to seven years ago, UK undergraduates have on average increased the time they devote to study during term by nearly two hours a week.

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By admin

Dr Bex Lewis is passionate about helping people engage with the digital world in a positive way, where she has more than 20 years’ experience. She is Senior Lecturer in Digital Marketing at Manchester Metropolitan University and Visiting Research Fellow at St John’s College, Durham University, with a particular interest in digital culture, persuasion and attitudinal change, especially how this affects the third sector, including faith organisations, and, after her breast cancer diagnosis in 2017, has started to research social media and cancer. Trained as a mass communications historian, she has written the original history of the poster Keep Calm and Carry On: The Truth Behind the Poster (Imperial War Museum, 2017), drawing upon her PhD research. She is Director of social media consultancy Digital Fingerprint, and author of Raising Children in a Digital Age: Enjoying the Best, Avoiding the Worst  (Lion Hudson, 2014; second edition in process) as well as a number of book chapters, and regularly judges digital awards. She has a strong media presence, with her expertise featured in a wide range of publications and programmes, including national, international and specialist TV, radio and press, and can be found all over social media, typically as @drbexl.

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