OPPORTUNITY: For agencies/employers/charities #marketing #pr #branding #advertising #digital

Yesterday, I spent most of the day putting together paperwork, and a digital presence for #BigAg16, a second year unit that I am redeveloping ready for September @MMUBS, and I'm looking for input from you guys out there... The material for agencies, employers, and charities starts: Want to help find future talent within the fields of marketing, PR, digital, or advertising and branding? Want to inspire that talent with some real world projects to get…

Crowdfund your own job?

Well, this is a fascinating idea: In what is thought to be a first for a UK university, Portsmouth will hire a scholar to research crowdfunding, the process of securing investment by appealing to the public for donations. But an initial two-year contract will be extended only if the fellow can personally raise cash towards the post’s salary costs. “Because of the nature of the successful applicant’s research, we’re hoping they can practise what they…

BOOK REVIEW: Crowdsourcing

This looks like it could be interesting: The concept of crowdsourcing is something that has largely evolved during the past decade, and it is a term that tends to be widely used without any of us necessarily thinking too hard about what exactly we mean by it. This compact volume by Daren Brabham – part of MIT Press’ series Essential Knowledge – seeks to clarify what crowdsourcing is and, equally importantly, what it isn’t, before…