Universities Seeking to Tweak Wikipedia

The power of Wikipedia … often the first source that comes up in search … causing university PR departments to seek to tweak their pieces: University press officers have been deleting negative information and finessing critical passages on their institutions’ Wikipedia pages, breaking the online encyclopedia’s guidelines in the process. The revelations fuel debate over how far universities should go in burnishing their image in an era of higher tuition fees and greater competition for…

Social Media for PR/Comms 2010 (#cmn10)

Top Topics in Social Media on Prezi MY ROUGH NOTES TO ACCOMPANY THIS PRESENTATION, FIRST I'VE TRIED IN PREZI (Just thinking, if this is Flash based, won't play on anyone's iPhone...)! I should be giving this talk shortly to the 'PR/Comms' strand at #cmn10 (Church & Media Network Conference), before zooming off to join the New Media strand! It should be about 20 mins + Q&A, but I haven't had time to test, and to…