#EmptyShelf 2016 #13: The Thank You Economy: Gary Vaynerchuk (Harper, 2011)

I've had this book on my shelf since it was published, and always something has got in the way, but this time, enjoyed reading through fully on a weekend. I liked the approach - the focus on keeping a customer happy - not entirely altruistically, but because "happy customers are worth a lot more than any other kind." Relationships with customers are key, and what they say outside the walls of your business are important…