The world is shrinking and leaders from different cultures are finding that they need to work together. The cultures are formed of geography, faith, gender, generation, organisation and sector. And in a global world, where problems cross borders between cultures, we need leaders who can cross those boundaries and cross cultures too; people who can communicate effectively and build diverse networks necessary to solve messy problems. We need leaders who don’t just shy away from difference but gravitate towards it. They don’t see heterogeneity as threatening; they see it as creative, exciting, inspiring and enriching. These are the leaders with Cultural Intelligence (CQ).
Yet wherever you go in the world, people are being thrown together and are struggling to adapt and get on. Old and new divides are being crossed. Populations are becoming more diverse. Communication technology means that ‘global’ business is no longer just the remit of a few large organisations, but is increasingly the ambition of small businesses and individuals. It is also happening with sectors; the boundaries are blurring between the public, private and NGO sectors and leaders are struggling to understand one another.
and listen to Julia Middleton engagingly talk about this at TEDx East End earlier this year:
Dr Bex Lewis is passionate about helping people engage with the digital world in a positive way, where she has more than 20 years’ experience. She is Senior Lecturer in Digital Marketing at Manchester Metropolitan University and Visiting Research Fellow at St John’s College, Durham University, with a particular interest in digital culture, persuasion and attitudinal change, especially how this affects the third sector, including faith organisations, and, after her breast cancer diagnosis in 2017, has started to research social media and cancer. Trained as a mass communications historian, she has written the original history of the poster Keep Calm and Carry On: The Truth Behind the Poster (Imperial War Museum, 2017), drawing upon her PhD research. She is Director of social media consultancy Digital Fingerprint, and author of Raising Children in a Digital Age: Enjoying the Best, Avoiding the Worst (Lion Hudson, 2014; second edition in process) as well as a number of book chapters, and regularly judges digital awards. She has a strong media presence, with her expertise featured in a wide range of publications and programmes, including national, international and specialist TV, radio and press, and can be found all over social media, typically as @drbexl.